If you already have a name you’re happy with for your brand, you may want to jump to the next lesson.
When thinking about how to name your brand, there are a number of naming types ranging from abstract to associative to descriptive. We will discuss the pros and cons of each type and go through a few exercises to determine which name best fits your own brand. By the end of this lesson, you will have the actionable material you need to create a unique and meaningful name tailored to your brand’s goals.
Lesson Resources:
- http://www.squadhelp.com/r/diydifm